Extra digi-pack content

The digi-pack that we are making, has to be a special edition digi-pack. This means we need to put in extra content for our target audience. This is also a way of trying to get people in our target audience to pay more than a normal digi-pack due to it's extra content. However I've found two images which show their extra content which are trying to seduce their target audiences to pay extra money for the bonuses they've put in.

Above shows that there are "three bonus tracks released only in the CD" above including the fourteen tracks that are already on there. Another way they've tried to seduce their people buying the special edition digi-pack is by having a "free postcard". If you digitally download it it "includes immediate download of Autumn Stories in your choice of MP3320, FLAC or just about any other format you could possibly desire."

Above shows that the bonuses are "a free bottle opener" and "includes five bonus tracks". 

Our additional content would be the music video we've made on a DVD.